Lynda Brault

Director, communication marketing

Passionate urbanite and woman of action, I have always loved being on the go and rising to new challenges.  At an early age, I found an outlet for my boundless energy through classical dance and gymnastics. Later, the urge to be active was transformed into a drive to discover, and travelling became my passion.  While travelling, I discovered the field of communication!

The story of my eclectic journey is that of an autodidact. My education includes graphic design, criminology, communication and marketing, and French literature.  My first steps in the job market were in the footwear industry (a passion of mine to this day). My career path subsequently led me to varied-and sometimes surprising-horizons.

After developing a promotion strategy for the Quebec fashion and apparel industry, I created and organized the Montreal Fashion Week, the ever-popular biannual event. I then tackled other challenges, some small and some large, which allowed me to remain at the forefront of social trends, both in communication and life-style.

Insatiably curious, I want to know everything, try everything, and experience everything. After the birth of my son, my greatest project, and after spending a year with him, I decided to join CASACOM to continue doing what I like best: communicating.

Whether the goal is to get ideas across or to get better known, I always strive for a creative and innovative approach. I carry out all my projects according to my golden rule: anything worth doing, is worth doing well.

So, how do you do things?